As Henry David has rightly said, “This world is but a canvas to our imagination”. The world without art is a world without dreams and hopes. Art is an essential ingredient to empowering hearts of people.

The importance of colors in our lives:

Color! What a deep and mysterious language! No art is complete without colors. Unless you’re a fashion designer, painter or an artist the importance of colors is probably something you don’t give much thought to. Consider yourself living in a dungeon. Now, why is it called a dungeon? Because it’s dark, dull and dingy. It doesn’t feel good to be inside a dungeon or a hole because it seems lifeless. Lifelessness means the absence of color. Colors speak louder than words! When you look at a sunrise or sunset over the beautiful blue sea it soothes you. When you see birds chirping on lush green trees, it calms you. You admire the beauty of nature when you see flowers blooming. All this is the magic of color.

The connection of colors with psychology:

Did you know your surroundings are fully capable of influencing your emotions and state of mind? Well, the main reason behind this is that the colors in those spaces are playing a crucial role. Color psychology is a study of how colors determine human behavior. There are four primary psychological colors – red, blue, yellow and green. Psychological properties of these basic colors are as follows:

1. RED

Red is an extremely powerful color having the longest wavelength. It is one of the brightest colors and appears to be closer than it actually is. This is the reason why red easily catches our attention. Positive psychological aspects of red include courage, determination, love, passion, and strength whereas the negative aspects are defiance, aggression, danger, and strain.

2. BLUE

Blue is essentially soothing and stimulates clear thoughts. It relaxes our mind and calms our nerves. The positive aspects of blue are intelligence, trust, efficiency, serenity, and coolness. Its negative aspects are coldness, lack of emotion, unfriendliness.

3. YELLOW

The yellow color is associated with joy, optimism, confidence, self-esteem, emotional strength, friendliness, creativity, and energy. When overused, yellow can have a disturbing effect. Although, like the other colors it reflects some negative emotions too. Some of them are irrationality, fear, emotional fragility, depression, and anxiety. Did you know that babies tend to cry more in yellow rooms?

4. GREEN

Green signifies balance. It is the color of nature that symbolizes growth, harmony, freshness, love, trust, loyalty, wisdom, and confidence. Green tranquilizes our mind. Dark green is sometimes associated with the abundance of money. It doesn’t have many negative aspects although in some cases it represents stagnation.

Colors have the power to influence thinking, alter actions and trigger reactions. Therefore, choosing the right color with the right shade and using it appropriately is essential.

Color charts

A color chart or is an object containing many different color samples or swatches. They are available mostly in two different forms-

• one-page chart
• swatch books

How a color sample is made:

Different colors are made by combining some basic colors.

1. Three basic colors (red, yellow and blue) are needed to begin. These are known as primary colors.
2. When two primary colors are mixed, a secondary color is formed. For example: when two primary colors ‘red’ and ‘yellow’ are mixed, a secondary color ‘orange’ is formed.
3. When a certain primary color is mixed with a certain secondary color, a tertiary color is formed. For example: when a primary color say ‘blue’ is mixed with a secondary color say ‘green’ a bluish green color is formed. This is known as a tertiary color.

Pantone Formula Guide Solid Coated & Uncoated

Get in touch with colors that resonate for you with Pantone Formula Guide Solid Coated & Uncoated brought to you by Design Info. Do you wish you could magically transform your home with beautiful colors but you don’t know where and how to begin? Or maybe you think that you are not skilled enough for this job? This is where this Formula guide comes in handy. A Color Manager software is provided with the product.

Product Description:

Pantone Formula Guide Solid Coated & Uncoated GP1601N (Plus Series) 2017 Edition consists of 1,867 colors. Each color code comes with ink formulations and coordinating numbers, which helps to achieve the most accurate color on printed materials. It is available on Design Info.

Buy Here

To whom the product is useful:

This is a must-have tool for professionals involved in color consulting and color intelligence. Convenient and portable fan-like packaging is handy for designers and makes it easy to conduct color-matching. It is used in industries like printing, manufacture of paint, fabric, and plastics, pharmaceuticals, logos & branding, graphic designing, and painting. You can buy them from the best Textile Design Studio in India that is Design Info.