Domain Authority or DA is that statistical measure which is used to find out the reputation of a particular website. It is a statistical number from 0 – 100 in order to determine how does a domain rank in results of Google search engine. Here, we are going to learn- How to increase domain authority of your website.
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Domain Authority vs Page Authority:
The difference between page authority and domain authority is rather significant as page authority is the ranking potential of a single web page whereas domain authority tells us about the overall ranking potential of the entire domain or subdomains. Domain authority gives you the score for your whole domain while page authority will only give you the score for your web page. Click here to read How to increase page authority.
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How to Increase Domain Authority:
Let’s discuss a few ways which can help you to know how to increase domain authority.
1.) Choose A Good Domain Name. If you are just starting out, then pick a domain name that is totally relevant to your website.
2.) Earning a few links from different websites will boost your ranking. This is the number of unique backlinks your website has earned.
3.) The quality of your website’s content is an important factor in determining its domain authority. Unique, interesting and unplagiarized content is the key to an increased domain authority.
4.) Social media shares are counted during the calculation of domain authority. The more he better! Think about it. A piece of content that is shared and commented on hundreds of times must be of some quality.
5.) Site structure can directly affect usability in that poor site structure makes your site difficult to navigate. Make your website as professional and user-friendly as possible.
6.) Search Engine Optimization (SEO) is one of the most important factors affecting DA. Make sure that you optimize all on-page code, including your title tags, image alt tags and the content itself.
7.) Make sure that your website is Mobile-Friendly. A huge number of online users access the web through mobile devices. If your website hasn’t been optimized for mobile users yet, then you’re way behind.
8.) DON’T FORGET to remove any bad links that might be pointing to your website.
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Domain Authority allows you to judge the overall performance of your website. It also lets you compare your score to that of competing websites to see where you stand. You should track the Domain Authority of pages. Feel free to clarify your queries. If you know of some other tips about how to increase domain authority, let us know in the comments below.